剑桥BEC高级真题第四辑TEST3

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?Read the following article about James Linton, CEO of RoCom, and the questions on the opposite page.

? For each question (15-20), mark one letter (A, B, C or D) on your Answer Sheet. In the world of big business, James Linton is precocious in the extreme. Just two years into the job of reviving one of the most illustrious names in retail finance, RoCom, he has found himself a key player in one of the richest and certainly most audacious deals in the industry: PTL's takeover of RoCom. PTL is paying £25 a share for RoCom - approximately 40 per cent more than the market value of the shares - and its offer document boasted that ‘PTL attaches great importance to key employees having appropriate, performance-related remuneration’. Initially wary about the takeover, Linton has now negotiated a hands—off agreement with PTL, which confirms its intention to leave him very much to his own devices to continue building the business. All this and he will not turn 38 for another fortnight! Although Linton is credited with turning RoCom around, this is more a matter of work in progress than actual achievement. Yet he does seem to have instituted the biggest top-level shake-up in its near 70-year history, promoted some big-hitters amongst key staff and transformed RoCom’s way of doing business. Linton has, however, warned that the takeover is by no means a guarantee of future success; indeed, deteriorating market conditions suggest that the way forward will be anything but smooth. Linton recently ventured the hypothesis that being shareholder-owned had, in recent years, helped the business focus and argued that the sector's experience of rival takeovers was not encouraging. Indeed, the recently reported performance of rival organisations such as Maften Limited has not promoted the notion that big corporations are happy homes for experienced staff and managers such as Linton. It may have been his ideas about independence that made Linton address RoCom’s 900 staff on the day the takeover was announced, rather than doing high—profile media interviews on what was immediately seen as a fantastic deal for shareholders. He is acutely aware of the need to nurture his staff if the business is to succeed, something which is not lost on them. This is not a management— school dictum. It is a genuine belief that every member of staff has contributed to the firm and enabled it to net £l,9 billion from PTL. Other CEOs say he is arrogant, but this probably reflects the fact that Linton may find talking to them difficult. He is also ferociously intelligent, and, while in others this could appear intimidating, in Linton, it awakes further admiration amongst loyal employees. They clearly do not feel they have to grovel in front of this mastermind, and claim that although he's incredibly dedicated to his work, he has an affable manner. Linton boasts that staff turnover rates at RoCom have remained low for the industry, at about l2 per cent since he took over as CEO two years ago. 'People have a real affection for RoCom, and that runs right through the office here. They all want us to be number one,' he says. He is aware of the possibility that the collegiate ethos he has worked so hard to create, the meritocracy on which he thinks much of RoCon1's success depends, could be destroyed if PTL is too heavy-handed. He will need all his skills to keep RoCom on course, particularly when attention has immediately focused on the possibility that Susan Marshall, its respected investment chief, might be the first casualty of the takeover. Whatever the future holds for RoCom, we are certain to go on hearing a lot more of James Linton. 15 What is PTL doing, according to the second paragraph?

A allowing Linton to run RoCom in the way he wishes to B purchasing almost half of the RoCom shares on offer

C giving all RoCom staff regular bonuses to promote motivation D drawing up new employment contracts for RoCom employees

16 What do we learn about Linton's work at RoCom in the third paragraph? A He has achieved more than anyone in RoCom's history. B He has widened the range of RoCom's business activities. C He has taken on a number of new employees. D He has made changes to senior management.

17 What does Linton say about RoCom in the fourth paragraph? A The company is likely to face difficult times.

B The company has lost a number of experienced staff.

C The company is expecting to report encouraging results shortly. D The company needs to change its focus to remain competitive. 18 Which of the following is said about Linton's management style? A He involves others in the decision-making process. B His staff find him approachable.

C He expects his staff to work as hard as he does. D His style differs from that of other CEOs.

19 How does Linton feel about the takeover, according to the sixth paragraph? A pleased that staff turnover finally started to fall two years ago B afraid that he will lose his job to Susan Marshall C worried that the company culture might change

D happy that employees have been so supportive of his work 20 Which of the following would be the best title for the article? A The Linton way of getting the best from staff

B A thin line between success and failure for James Linton C James Linton—a man who will go far D How a good idea went wrong for James Linton

PART FOUR

Questions 21-30

? Read the extract below from a book about corporate planning.

? Choose the correct word to fill each gap from A, B, C or D on the opposite page. ? For each question (21-30), mark one letter (A, B, C or D) on your Answer Sheet. ? There is an example at the beginning (0).

WHAT IS CORPRORATE PLANNING? Corporate planning may be (0) ............ as the careful and systematic taking of strategic decisions. In contrast to a short-term plan like a budget, a corporate plan is concemed with taking a long-term (21) ............ of future developments and with designing a strategy so that the organisation can achieve its chosen objectives. Many large companies now recognise the importance of (22) ............ a formal approach to developing a corporate plan. They prepare ‘scenarios’ or forecasts of future developments in the (23) ............ in which they wish to operate, in order to examine whether decisions taken in the present will result in success in the future. In recent years, companies have been developing more sophisticated (24) ............ with which to analyse the risks involved in such decisions. (25) ............ , for example, an oil company deciding if it should invest in a new refinery. Faced with this decision, involving the (26) ............ of millions of pounds on something which might have a life of I5 years or more, the company must have a sound basis for its decision. ln this case, it needs to know whether it can be (27) ............ of a market for the extra volume of its rehned products, and it needs to know whether they can be produced profitably. ln addition, it is necessary to study the (28) ............ of crude oil and other supplies needed in the process. Corporate planning, therefore, involves three main areas: (29) ............ the long-term objectives of an organisation, deciding what market (30) ............ there may be and formulating a product policy to satisfy theme.

Example: 沪江 BEC:http://www.hjenglish.com/bec/ A described B accounted C indicated D reported0 A B C D

21 A sight

22 A carrying B picture B practising C scene C placing

D view D adopting

23 A element

24 A techniques

25 A Refer

26 A outlay 27 A assured

28 A utility 29 A guiding 30

A chance

PART FIVE

B condition B ideas B Consider B output B insured B availability B leading B potential C environment C styles C Think C outset

C confirmed C attainability C determining C room D atmosphere D ways D Suppose D outcome D ascertainedD usability D concluding D scope

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